Year Launched: 1999
Reputation Impact Rating: Low
SEO Benefit: No
Advertising Options: Yes
Claim Listing: No
Epinions.com is just that, an opinion site where real people leave reviews to help consumers who are potentially looking to buy the same product or service make an informed buying decision. Epinions has reviews for categories including Home & Garden, Health & Beauty, Computers, Media, and much more.
As described on Wikipedia.
Epinions.com is a general consumer review site that was established in 1999. At Epinions, visitors can read reviews about a variety of items to help them decide on a purchase.
About Epinions (From Site Owner)
Epinions helps people make informed buying decisions. It is a premier consumer reviews platform on the Web and a reliable source for valuable consumer insight, unbiased advice, in-depth product evaluations and personalized recommendations.
Epinions is a platform for people to share their experiences – both good and bad. With millions of consumer reviews, ratings and comments, Epinions’ robust content engine presents you with high quality content based on how helpful other users have found it.
Epinions covers millions of products and services in over 30 different categories. In addition to detailed product reviews, you can read buying guides (What should I consider when buying a baby monitor?), product definitions (What is a megapixel?), and ‘how-to’ guides (How do I install a car stereo?). Once Epinions helps you decide what you want to purchase, we provide you with complete pricing and availability options through a list of rated online merchants.
Audience snapshot. Based on internet averages, Epinions.com is visited more frequently by females who have some college education and are searching from either school or their home.
History as found on Wikipedia
Epinions was founded in 1999. By January of 2003, Epinions had received $45M in funding. It had 5.8 million users, but all of the founders other than Tolia had left, and the company had just started to make a profit in 2002.
In 2003, the company Dealtime acquired Epinions for an undisclosed amount of stock and Tolia became the COO of the new company, Shopping.com.
Epinions was acquired by Shopping.com (known as DealTime.com at the time of the acquisition) in 2003, which in turn was acquired by Ebayin 2005. As of 25 March 2014, all community features have been disabled, according to the site’s FAQs.
In June 2005 ebay and Shopping.com announced that ebay would acquire Shopping.com for $634M and the transaction was completed in August of that year.
The site’s reputation for quality content has been praised multiple times. Epinions was compared favorably with Consumer Reports by a New England newspaper publishing group in 2007. The site was also recognized in 2007 by the “Internet for Beginners” writer for About.com as one of the web’s 10 most valuable web sites. Calling the site “wonderful”, “Internet for Beginners” Editor Paul Gil wrote, “This is a truly valuable resource for the smart consumer.”. The praise was echoed by a CBS television affiliate in California that named Epinions its “Site of the Day”.
On February 25, 2014 the company announced that as of March 25, 2014, all Epinions community features and member login will be removed and/or disabled from the Epinions website. The staff at Epinions has now made it clear the community members will not be able to delete or edit their content submissions, and that their submissions will remain on Epinions and the eBay networks without future compensation.